Online SWOT Analysis

A Strengths, Weaknesses, Opportunities and Threats Analysis is an important tool used in all kind of planning processes and is a common part of any Comprehensive Plan’s engagement process.

Near the beginning of the process of updating a Comprehensive Plan it is important to reach out to the community and find out out what’s working well, and what’s not so good. The community needs to ask ourselves where we want to go, how we might get there – and what might get in our way. These are big issues, but we have a powerful but simple technique to help us: a SWOT Analysis.

What is a SWOT Anlalysis?

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT Analysis is a technique for assessing these four aspects of the community.

Norwalk can use SWOT Analysis to make the most of what we’ve got, to identify the community’s best advantages. And we can reduce the chances of missing opportunities, by understanding what the community is lacking, and eliminating hazards that would otherwise catch us unaware.

Below you will find a list of questions that comprise an online SWOT Analysis. We’ll us the outcome of these questions and the other SWOT Analysis within this plan’s Engagement Process to craft a strategy that distinguishes Norwalk and promotes growth and continued success!


First, lets think about Beautification. Think about the following:

  • What do you envision Norwalk’s community character will be in 20 years?
  • What needs to be protected as Norwalk grows?
  • What would make Norwalk better, visually and in terms of Quality of Life?
  • In 20 years what will attract families to the area?

Now, lets discuss Development.

  • Which areas of Norwalk do you see growing in 20 years and how? What are the challenges to that growth?
  • Which areas of Norwalk provide an opportunity for redevelopment?

Finally, lets discuss Mobility.

  • What is going to change about getting around Norwalk over the next 20 years?
  • Where do we need to improve transportation networks now to serve the next generation of growth?
  • Where are there challenges for mobility in Norwalk and what are the potential negative impacts the community’s overall Quality of Life?

Hit “Send Feedback” to submit your SWOT Analysis for Norwalk’s 2040 Comprehensive Plan and thank you!

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